Sign up now for CULTURE LOUNGE 2021 | 10.–14.03.2021

CL 2021 CoverYour cultural platform at an extraordinary ITB Berlin 2021

After the cancellation of the last ITB at short notice, everyone involved is understandably unsettled. Nevertheless, we want to look to the future with confidence and hope that personal contact will continue to be an important part of sales and communication measures alongside new formats and opportunities. The ITB in Berlin is still a very good place for this.

Safe exhibition under consideration of the Corona requirements
In order to guarantee you a safe and at the same time effective trade fair presentation, we have changed the concept of the CULTURE LOUNGE and adapted it to the necessary regulations. This way you and the visitors are protected as well as possible.

You can find more information in the CULTURE LOUNGE 2021 brochure.

You can now register as an exhibitor for the CULTURE LOUNGE - ITB 2021.
Here you will find the current application documents for download.

Let us set a positive sign together!




An integral part of CULTURE LOUNGE is the CULTURE CONFERENCE LOUNGE, where a cultural tourism program is offered. Every day, you can inform yourself about current topics and projects at press conferences, lectures, presentations or even network meetings.

You can find the detailed program here.

"VISITFLANDERS - Flemish Masters" is cultural partner 2020

van eyck 2020

"VISITFLANDERS - Flemish Masters 2018 - 2020" is cultural partner of CULTURE LOUNGE 2020 with its cultural cities of  Oostende and Gent. "VISITFLANDERS - Flemish Masters" offers a top-class cultural programme for 2020. This year, Jan van Eyck will be at the centre of the thematic years. |


Registration for CULTURE LOUNGE 2020 begins | 4.– 8.03.2020

Broschüre Eng Titel

THE CULTURE HALL OF ITB.  For more than 10 years, the CULTURE LOUNGE has offered ideal conditions to inform tour operators, journalists and end consumers about current cultural projects, planned exhibitions as well as well-known and new destinations.

We are moving from Hall 16 to Hall 6.2
The ITB is a travel trade fair - we take that literally and are moving to Hall 6.2 with the CULTURE LOUNGE due to long-term renovation work in Hall 16. We are sure that this high-frequency hall with the Press Centre, many German states such as Bavaria and Baden-Württemberg but also the direct proximity to Halls 7 to 11 will be an attractive alternative at a central location.

A proven modular system makes it possible for every exhibitor to choose a presentation form that meets his budget.
You can find the CULTURE LOUNGE 2020 brochure here.

From now on you can register as an exhibitor for the CULTURE LOUNGE - ITB 2020.
Here you will find the current application documents for download.

Applicate for CULTURE LOUNGE 2019 | 6.-10. March 2019

Info Broschuere 2019 ENGThe hall for Culture at ITB Berlin! Since more than 10 years, the CULTURE LOUNGE offers ideal conditions for exhibitors to present current culture projects, upcoming exhibitions and new cultural tourism destinations to the industry and media, but also to customers.

The well-proven module system offers an individual setting in line with every exhibitor’s budget.
Download the curren brochure with detailed information about modules and prices here.

As of now you can apply as exhibitor for CULTURE LOUNGE - ITB 2019.
Here you find the current application material as download. 


AwardWe are very pleased to have won third place in the CBS Best Exhibitor Award in the "Travel Support and & Media" category in 2018.

Since 2000, the Cologne Business School has awarded the Best Exhibitor Award (BEA) to the best exhibitors at ITB Berlin. Since then, the BEA has been regarded as a quality indicator for an attractive trade fair presence.

How to find the Hall of Culture at ITB

To find the CULTURE LOUNGE go to "KLEINER STERN" and then through Hall 17 (Austria/Switzerland). 

You can find a detailed plan of Hall 16 with all exhibitors of the CULTURE LOUNGE 2017 here.

CULTURE LOUNGE projekt2508 Gruppe

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